8.4K
Downloads
118
Episodes
Two Minute Tweaks is a podcast from Franklin Fixtures, makers of high-quality retail display fixtures for bookstores, libraries, and specialty retail shops across America.
Hosted by Lisa Uhrik, CEO of Franklin Fixtures and Executive Director of Plenty Downtown Bookshop, each two-minute episode offers inspiration you can apply right away to make your space more engaging, efficient, and people-centered.
What began as a podcast for booksellers now inspires anyone shaping a space that connects people, whether it’s a bookstore, library, or retail shop of any kind.
From merchandising and messaging to staffing and store flow, these bite-size insights help you create powerful people places that connect, perform, and grow.
Episodes
Tuesday Jun 07, 2022
Tuesday Jun 07, 2022
Find ways to save your energy and increase your effectiveness. In today's tweak we explore one of the 8 types of waste, as identified by Lean Six Sigma, movement.
Tuesday May 24, 2022
Tuesday May 24, 2022
Today we're talking about the importance of touch, which is especially important after going through the absence of touch for a time. Paco Underhill, author of Why We Buy, writes that people are 73% more likely to buy something they touch. Let's create those touchable displays!
Tuesday May 17, 2022
Tuesday May 17, 2022
This week we're taking a slight detour and starting a journey together where Lisa shares what she has discovered while on the path to starting a bookstore. We hope you find some nuggets of helpfulness along the way.
Tuesday May 10, 2022
Tuesday May 10, 2022
How do we do storytelling in displays and connect that with our event strategies, social media strategies, community building strategies and partnerships?
Tuesday May 03, 2022
Tuesday May 03, 2022
Tap into and claim the power of a good curated museum in your bookstore.
Tuesday Apr 19, 2022
Tuesday Apr 19, 2022
We humans feel good when there's something in the middle of a space … what's your something that's roughly in the middle of your store?
Tuesday Apr 05, 2022
Tuesday Apr 05, 2022
In this bite, Lisa describes her waist high experiment at a local silent book auction, followed by her discovery of the waist high pattern in Christopher Alexander's A Pattern Language. Click to listen to her experiment's results!
Tuesday Mar 29, 2022
Tuesday Mar 29, 2022
There can be no community without communal eating … In this bite, Lisa helps you think of ways to share food and drink together in order to create culture and find community.
Tuesday Mar 22, 2022
Tuesday Mar 22, 2022
Republic, broken down, means becoming public again. Never has this been more true than now, as we emerge from the pandemic. And Indy bookstores are at the heart of this idea of becoming public again.
Monday Mar 07, 2022
Monday Mar 07, 2022
A bite-sized lesson from Disma & Hope helps remind us to focus on the good and productive -- to focus not on the problems but rather the possibilities.
Thursday Jul 09, 2020
Thursday Jul 09, 2020
Looking at approach and entry, touch points and service methods that keep us all safe AND extend sales, we’ll explore practical ideas for customized implementation. Emerge with a plan of action that you feel is solid. (Converted from a workshop video.)
Thursday Jul 09, 2020
Thursday Jul 09, 2020
Shelving and fixtures are the bones of your store. Planning a strong internal structure isn't something you can skip over. This 13 minute podcast (converted from one of our YouTube videos) focuses on helping bookstore owners understand and select their silent workforce: fixtures.
Monday Nov 04, 2019
Monday Nov 04, 2019
Host Tiffany Anton, Biz Foundry Director, interviews Franklin Fixtures co-owners Dave and Lisa Uhrik about their choices, challenges, celebrations and hopes as partner entrepreneurs. In this unscripted dialogue, conversation flows from unexpected romance to economic development to a love of supporting people and communities in sustainable ways through the manufacture of display solutions for specialty retail and hospitality markets.
News Talk 94.1 | 11/4/2019 | Cookeville, TN