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Two Minute Tweaks is a podcast from Franklin Fixtures, makers of high-quality retail display fixtures for bookstores, libraries, and specialty retail shops across America.
Hosted by Lisa Uhrik, CEO of Franklin Fixtures and Executive Director of Plenty Downtown Bookshop, each two-minute episode offers inspiration you can apply right away to make your space more engaging, efficient, and people-centered.
What began as a podcast for booksellers now inspires anyone shaping a space that connects people, whether it’s a bookstore, library, or retail shop of any kind.
From merchandising and messaging to staffing and store flow, these bite-size insights help you create powerful people places that connect, perform, and grow.
Two Minute Tweaks is a podcast from Franklin Fixtures, makers of high-quality retail display fixtures for bookstores, libraries, and specialty retail shops across America.
Hosted by Lisa Uhrik, CEO of Franklin Fixtures and Executive Director of Plenty Downtown Bookshop, each two-minute episode offers inspiration you can apply right away to make your space more engaging, efficient, and people-centered.
What began as a podcast for booksellers now inspires anyone shaping a space that connects people, whether it’s a bookstore, library, or retail shop of any kind.
From merchandising and messaging to staffing and store flow, these bite-size insights help you create powerful people places that connect, perform, and grow.
Episodes

Tuesday Mar 17, 2026
Tweak #117: Storytelling as a Bookshop
Tuesday Mar 17, 2026
Tuesday Mar 17, 2026
In this episode, Lisa Uhrik explores the idea of treating your whole bookshop the way a publisher would view a book – with a clear storytelling theme that begins in the windows and unfolds throughout the sections, displays, and customer experience.
Featuring an example from Ashley Michael and Plenty, Lisa shows how storytelling can extend beyond display into a whole-bookshop approach that evolves month by month across the year. It’s a thoughtful way to guide curation, merchandising, and engagement while creating a more cohesive and memorable journey for your friends and customers.

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